Addressing UK real estate’s colonial past
International days themed to sustainability, equality and health are ever popular and routinely feature in the content produced on behalf of real estate brands. UNESCO’s Day for Remembrance of the Slave Trade…
The Importance of PR in the Health Sector
In the fast-paced and ever-evolving health sector, establishing a strong presence and maintaining a positive reputation is paramount.
Our Guide to Market Research for Retailers
In the dynamic and ever-evolving world of retail, staying ahead of the competition requires a deep understanding of…
Unleashing the Power of Market Research
In today’s highly competitive business landscape, market research has become a critical tool for companies looking to gain a competitive edge.
Campaign proves staying healthy is in our hands
An award-winning campaign promoting hand hygiene in Cheshire and Merseyside has resulted in…
Cracking the Instagram Algorithm in 2023
Future-proof your own Instagram feed and reach a wider proportion of your target audience
Talent talks – is your brand talking back?
Daniel Ash, account director at Influential, asks if your employee brand is helping or hindering your ability to attract the talent you want.
What should developers be doing to future-proof our cities?
During MIPIM 2023, we took the opportunity to speak with some of real estate’s leading voices.
Influential & Young Bright and Grey Complete Integration With Launch of New Unified Brand
Eighteen months on from Influential Agency Group’s acquisition of creative agency Young Bright and Grey (YBG), the business has unveiled a new unified brand and an expanded team.
Trust me, I’m a Marketeer
James Summerscales, brand director at Influential Agency Group, reflects on the importance of trust in marketing B2B brands in the built environment
