Influential unveils creative brand campaign to end smoking in Cheshire and Merseyside
In a bold move to combat the devastating impact of smoking, Champs Public Health Collaborative, along with NHS Cheshire and Merseyside, has unveiled a campaign aimed at making Cheshire and Merseyside smoke-free by 2030.
The Message – from Influential
Our PR team is going to take you backstage into the world of storytelling, audience engagement and campaigns that deliver market profile with a new podcast – The Message.
Campaign proves staying healthy is in our hands
An award-winning campaign promoting hand hygiene in Cheshire and Merseyside has resulted in…
Elevating Construction Projects: Harnessing Market Research
The construction sector thrives on informed choices, and market research serves as the cornerstone for success. In this article, we delve into the pivotal role of market research and insights in the construction industry…
All roads lead to Leeds: What NOT to do at a property conference!
It’s nearly time for UKREiiF 2025 – an event that in just a few short years has become the centrepiece of the events calendar for cities and major players in the built environment sector. With the conference in Leeds just a few weeks away, we’re looking at the “dos and don’ts” of property conference etiquette to make the most of your time while you’re there.
Digital Blueprint: Maximising Construction Sector Success Through Marketing Strategies
We recognise that digital marketing is not just a trend but a strategic necessity for construction companies aiming to thrive in the modern business environment…
Building Identity: The Crucial Significance of Branding in the Construction Sector
Construction is a highly competitive industry with numerous players vying for attention. An effective brand strategy allows construction companies to distinguish themselves from competitors…
Constructing Success: The Powerful Role of Public Relations in the Construction Sector
Building a positive public image is integral to success in the construction industry. In this article, we explore the significance of PR for construction companies…
Unlocking Behaviour Change: The Power of Insight and Motivation
In my years of leading healthcare communications, one truth has remained constant: if you want to change behaviour, you must first understand it. Too often, campaigns launch with a predetermined idea of…
Engage, Inspire, Transform: Harnessing Consumer PR for Charitable Impact
In the charity sector, connecting with the public is crucial for raising awareness, driving donations, and building a supportive community. Consumer public relations (PR) plays a vital role in…
Brands who have struck gold this St. Patrick’s Day
While most see St. Patrick’s Day as a chance to dress head to toe in green and reclaim their Irish heritage, brands use it to connect with their audience and even show off their cheeky side. With only a short lifespan, budgets and activations can vary. However, the one thing that does remain the same,…
Beyond Donations: The Strategic Impact of B2B PR in Charity Work
B2B public relations is essential for building strategic partnerships between charities and businesses. These partnerships can provide charities with vital resources, including…
