Influential unveils creative brand campaign to end smoking in Cheshire and Merseyside 

In a bold move to combat the devastating impact of smoking, Champs Public Health Collaborative, along with NHS Cheshire and Merseyside, has unveiled a campaign aimed at making Cheshire and Merseyside smoke-free by 2030.  


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Influential

The Message – from Influential  

Our PR team is going to take you backstage into the world of storytelling, audience engagement and campaigns that deliver market profile with a new podcast – The Message.


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Influential

Campaign proves staying healthy is in our hands

An award-winning campaign promoting hand hygiene in Cheshire and Merseyside has resulted in…


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Influential

Engage, Inspire, Transform: Harnessing Consumer PR for Charitable Impact 

In the charity sector, connecting with the public is crucial for raising awareness, driving donations, and building a supportive community. Consumer public relations (PR) plays a vital role in…


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Influential

Brands who have struck gold this St. Patrick’s Day

While most see St. Patrick’s Day as a chance to dress head to toe in green and reclaim their Irish heritage, brands use it to connect with their audience and even show off their cheeky side. With only a short lifespan, budgets and activations can vary. However, the one thing that does remain the same,…


Author
James Summerscales

Beyond Donations: The Strategic Impact of B2B PR in Charity Work 

B2B public relations is essential for building strategic partnerships between charities and businesses. These partnerships can provide charities with vital resources, including…


Author
Influential

Empowering Change: The Significance of Market Research in the Charity Sector 

In the dynamic and ever-evolving charity sector, understanding the landscape, the audience, and the impact of initiatives is crucial for success. Market research and insights play a vital role in…


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Influential

Reaching Hearts and Minds: Digital Marketing’s Significance for Charities 

In today’s interconnected world, digital marketing has become an indispensable tool for charities. With the vast reach and targeted precision of online platforms, digital marketing offers unparalleled opportunities for charities to…


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Influential

Making a Difference: The Crucial Role of Branding in the Charity Sector 

In the competitive landscape of the charity sector, branding plays a pivotal role in distinguishing organisations, building trust, and fostering connections with supporters. A strong brand not only communicates a charity’s mission and values but also…


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Influential

Trust, Transparency, Transformation: The Power of PR in the Charity Sector 

In the bustling world of charities, standing out and effectively communicating your mission is paramount. This is where public relations (PR) steps in, playing a crucial role in elevating a charity’s profile, engaging with stakeholders, and…


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Influential

Influential debuts Talking Brand podcast series on all things marketing  

Influential, the Manchester-based integrated communications and creative marketing agency, has launched its Talking Brand podcast series, opening up conversation with a host of seasoned marketing experts.


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Influential

The Human Side of Manufacturing: Leveraging Consumer PR for Growth

Consumer public relations is instrumental in building brand trust and credibility for manufacturing companies by communicating transparently, authentically, and effectively with…


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Influential