
The Message – from Influential
Our PR team is going to take you backstage into the world of storytelling, audience engagement and campaigns that deliver market profile with a new podcast – The Message.

Campaign proves staying healthy is in our hands
An award-winning campaign promoting hand hygiene in Cheshire and Merseyside has resulted in…

Empowering Change: The Significance of Market Research in the Charity Sector
In the dynamic and ever-evolving charity sector, understanding the landscape, the audience, and the impact of initiatives is crucial for success. Market research and insights play a vital role in…

Reaching Hearts and Minds: Digital Marketing’s Significance for Charities
In today’s interconnected world, digital marketing has become an indispensable tool for charities. With the vast reach and targeted precision of online platforms, digital marketing offers unparalleled opportunities for charities to…

Making a Difference: The Crucial Role of Branding in the Charity Sector
In the competitive landscape of the charity sector, branding plays a pivotal role in distinguishing organisations, building trust, and fostering connections with supporters. A strong brand not only communicates a charity’s mission and values but also…

Trust, Transparency, Transformation: The Power of PR in the Charity Sector
In the bustling world of charities, standing out and effectively communicating your mission is paramount. This is where public relations (PR) steps in, playing a crucial role in elevating a charity’s profile, engaging with stakeholders, and…

Influential debuts Talking Brand podcast series on all things marketing
Influential, the Manchester-based integrated communications and creative marketing agency, has launched its Talking Brand podcast series, opening up conversation with a host of seasoned marketing experts.

The Human Side of Manufacturing: Leveraging Consumer PR for Growth
Consumer public relations is instrumental in building brand trust and credibility for manufacturing companies by communicating transparently, authentically, and effectively with…

Forging Trust: B2B Public Relations in Manufacturing
B2B public relations plays a pivotal role in building trust and credibility for manufacturing companies within the industry and among key stakeholders. By crafting compelling narratives, thought leadership content, and…

Safer and more inclusive placemaking
Every individual has their own hopes, aspirations and expectations about placemaking and so there can never be a “one-sized fits-all” approach to…

Market Intelligence: A Cornerstone of Manufacturing Success
In the digital age, where online presence and engagement are paramount, digital marketing has emerged as a critical tool for manufacturing companies to reach and engage with their target audience effectively. Here, we explore the importance of…