Influential heads-up paws-itively festive Christmas campaign

Influential has supported Carla Lane Animals in Need with pro-bono PR and creative efforts to launch their “Bright Eyes” campaign. To celebrate their 10-year anniversary, the agency undertook 10 ‘pay it forward’ pledges to…


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Influential

When development became a dirty word

Meaningful engagement with the people who live, work, or use the buildings and places we create or regenerate is quite possibly reaching a tipping point. In my own (highly unscientific) observations, I counted double the amount of panel sessions and workshops devoted to this subject at UKREiiF 2024, compared with the previous year. 


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Influential

Award-winning ‘Simple Things’ health campaign returns for a third year

Influential has launched the latest creative for its award-winning ‘Simple Things’ health campaign, with this year’s theme focusing on how little ones can help keep us all well this winter.


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Influential

Watch out for these Top 5 Digital Marketing trends in 2025 

At Influential, we keep our clients at the forefront of the ever-changing digital world to ensure they stay ahead of their competitors rather than just keeping up.  


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Influential

Digital Marketing Strategies for Manufacturing Success: Enhancing Brand Visibility and Driving Growth 

Digital marketing enables manufacturing companies to expand their reach and visibility beyond traditional channels, reaching potential customers where they spend a significant amount of their time – online. Through search engine optimisation (SEO), pay-per-click (PPC) advertising, and…


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Influential

A CNC Laser cutting a piece of metal close up to illustrate work done in using modern industrial technology

Strategic Branding: A Blueprint for Manufacturing Growth 

Branding is essential for manufacturing companies to establish a strong market identity and differentiate themselves from competitors. By defining a unique brand identity, including brand values, personality, and visual elements such as…


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Influential

Crafting Inspiring Narratives: The Role of Public Relations in the Manufacturing Sector 

In the fast-paced and competitive landscape of manufacturing, where reputation and relationships are key, public relations (PR) plays a vital role in shaping perceptions, building trust, and driving business success. Here, we delve into the importance of PR for…


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Influential

Influential launches charity campaign to ‘block the sun, not the fun’ this summer

Influential has recruited local children to help spearhead a campaign designed to make us rethink our sun safety habits.


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Influential

Influential launches campaign to unmask reality of childhood loneliness

Launching to mark Loneliness Awareness Week (10-16 June), ‘Open up’, which was commissioned by NHS Shropshire, Telford and Wrekin, aims to highlight the rise of loneliness in young people and the signs that can be hard to spot.


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Influential

We Are Hiring – PR & Marketing Intern (paid)

We are looking for an enthusiastic, proactive and hard-working individual with a can-do attitude and an eagerness to learn a range of skills across Marketing & PR. Attention to detail and tenacity are key for this role, together with a passion for securing the best possible results for our clients.


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Influential