
Influential heads-up paws-itively festive Christmas campaign
Influential has supported Carla Lane Animals in Need with pro-bono PR and creative efforts to launch their “Bright Eyes” campaign. To celebrate their 10-year anniversary, the agency undertook 10 ‘pay it forward’ pledges to…

When development became a dirty word
Meaningful engagement with the people who live, work, or use the buildings and places we create or regenerate is quite possibly reaching a tipping point. In my own (highly unscientific) observations, I counted double the amount of panel sessions and workshops devoted to this subject at UKREiiF 2024, compared with the previous year.

Award-winning ‘Simple Things’ health campaign returns for a third year
Influential has launched the latest creative for its award-winning ‘Simple Things’ health campaign, with this year’s theme focusing on how little ones can help keep us all well this winter.

Watch out for these Top 5 Digital Marketing trends in 2025
At Influential, we keep our clients at the forefront of the ever-changing digital world to ensure they stay ahead of their competitors rather than just keeping up.

Digital Marketing Strategies for Manufacturing Success: Enhancing Brand Visibility and Driving Growth
Digital marketing enables manufacturing companies to expand their reach and visibility beyond traditional channels, reaching potential customers where they spend a significant amount of their time – online. Through search engine optimisation (SEO), pay-per-click (PPC) advertising, and…

Strategic Branding: A Blueprint for Manufacturing Growth
Branding is essential for manufacturing companies to establish a strong market identity and differentiate themselves from competitors. By defining a unique brand identity, including brand values, personality, and visual elements such as…

Crafting Inspiring Narratives: The Role of Public Relations in the Manufacturing Sector
In the fast-paced and competitive landscape of manufacturing, where reputation and relationships are key, public relations (PR) plays a vital role in shaping perceptions, building trust, and driving business success. Here, we delve into the importance of PR for…

Influential launches charity campaign to ‘block the sun, not the fun’ this summer
Influential has recruited local children to help spearhead a campaign designed to make us rethink our sun safety habits.

Influential launches campaign to unmask reality of childhood loneliness
Launching to mark Loneliness Awareness Week (10-16 June), ‘Open up’, which was commissioned by NHS Shropshire, Telford and Wrekin, aims to highlight the rise of loneliness in young people and the signs that can be hard to spot.

We Are Hiring – PR & Marketing Intern (paid)
We are looking for an enthusiastic, proactive and hard-working individual with a can-do attitude and an eagerness to learn a range of skills across Marketing & PR. Attention to detail and tenacity are key for this role, together with a passion for securing the best possible results for our clients.