We turn insights into strategic direction

About us

Welcome to Influential.

An award-winning, integrated marketing communications agency.

We are a purpose-driven creative agency who partners with brands that are looking to make a positive impact.

Our approach is rooted in insights, allowing us to craft authentic and powerful stories that resonate and drive real change.

Passionate about delivering results across all online and offline channels, we combine expertise and creativity to inspire and create lasting impressions.

We specialise in:

  • Brand strategy: Developing purpose-driven strategies that define and elevate your brand.
  • Research & insights: Uncovering actionable data and golden consumer nuggets to inform and refine your campaigns.
  • Strategic communications & PR: Building trust and influence through compelling storytelling,
  • Creative campaigns: Crafting and delivering innovative ideas that break through the noise and engage.
  • Digital marketing: Driving measurable growth across online platforms.
  • Content creation: Producing high-quality, valuable and compelling content that informs, engages and delights – whatever the format.

WE TELL
STORIES

EVERYONE
WANTS TO HEAR

Our work

Our purpose:

To help brands make a positive difference.

To turn insights into brilliant ideas and a single truth that connects brands to their audience with intelligence and creative flair.

We’re proud to work with a diverse and rich array of public, private and third-sector organisations. From blue-chip companies and market leaders to challenger brands, inspiring start-ups and those leading the way in transforming the lives and places of those around us. 

A picture of The National Lottery logo
A picutre of the Everton Football Club crest

News & Insights

The Message – from Influential  

In the digital age, where online presence and engagement are paramount, digital marketing has emerged as a critical tool for manufacturing companies to reach and engage with their target audience effectively. Here, we explore the importance of digital marketing for the manufacturing sector…


Author
Influential

Campaign proves staying healthy is in our hands

An award-winning campaign promoting hand hygiene in Cheshire and Merseyside has resulted in…


Author
Influential

Trust, Transparency, Transformation: The Power of PR in the Charity Sector 

In the digital age, where online presence and engagement are paramount, digital marketing has emerged as a critical tool for manufacturing companies to reach and engage with their target audience effectively. Here, we explore the importance of digital marketing for the manufacturing sector…


Author
Influential

Influential debuts Talking Brand podcast series on all things marketing  

In the digital age, where online presence and engagement are paramount, digital marketing has emerged as a critical tool for manufacturing companies to reach and engage with their target audience effectively. Here, we explore the importance of digital marketing for the manufacturing sector…


Author
Influential

The Human Side of Manufacturing: Leveraging Consumer PR for Growth

In the digital age, where online presence and engagement are paramount, digital marketing has emerged as a critical tool for manufacturing companies to reach and engage with their target audience effectively. Here, we explore the importance of digital marketing for the manufacturing sector…


Author
Influential

Forging Trust: B2B Public Relations in Manufacturing

In the digital age, where online presence and engagement are paramount, digital marketing has emerged as a critical tool for manufacturing companies to reach and engage with their target audience effectively. Here, we explore the importance of digital marketing for the manufacturing sector…


Author
Influential

Safer and more inclusive placemaking

In the digital age, where online presence and engagement are paramount, digital marketing has emerged as a critical tool for manufacturing companies to reach and engage with their target audience effectively. Here, we explore the importance of digital marketing for the manufacturing sector…


Author
Influential

Market Intelligence: A Cornerstone of Manufacturing Success

In the digital age, where online presence and engagement are paramount, digital marketing has emerged as a critical tool for manufacturing companies to reach and engage with their target audience effectively. Here, we explore the importance of digital marketing for the manufacturing sector…


Author
Influential

Influential heads-up paws-itively festive Christmas campaign for animal charity as part of 10 pledges

In the digital age, where online presence and engagement are paramount, digital marketing has emerged as a critical tool for manufacturing companies to reach and engage with their target audience effectively. Here, we explore the importance of digital marketing for the manufacturing sector…


Author
Influential

When development became a dirty word

In the digital age, where online presence and engagement are paramount, digital marketing has emerged as a critical tool for manufacturing companies to reach and engage with their target audience effectively. Here, we explore the importance of digital marketing for the manufacturing sector…


Author
Influential